Are you looking for an eCommerce platform for your business to sell products or services? WooCommerce might be a great option for you. What is WooCommerce and How Does it Compare to Other eCommerce Platforms? Continue reading to find out. What is WooCommerce? If you’re looking for an eCommerce platform, …
Author: MAC.Tools
The Metrics That Matter On Google Analytics: What To Measure And Why
There are several digital marketing metrics you should measure on your website. Google Analytics can provide this data. Find out how. What are the metrics to measure on Google Analytics? Think of these metrics as the real digital marketing ROI to your website. Query Optimization – What are you selling, …
SEO landscape in 2022
SEO is a constantly evolving space in digital marketing. The algorithms for search engines have regular updates that impact your search engine results page ranking. Now is the perfect time to prepare your SEO for 2022. The SEO landscape in 2022 While Google has not released any date for the …
10 Tools to Make Your Social Media Game Stronger
Social media can be a game-changer for all sorts of businesses. However, if you don’t have the right tools it can be a huge job of content writing, sourcing images, publishing approval processes, posting schedules and reporting. Here are the top ten tools that make your social media game stronger. …
6 Ways to Improve Website Accessibility for People with Disabilities
People with different abilities should be able to interact with your website. Here we discuss several ways that you can improve your website accessibility for people with disabilities. How can you improve your website accessibility for people with disabilities? Optimize and test the website This may seem like an obvious tip, …
Best Podcast Tools and Equipment
You want to start your own podcast? Great, but there are many kinds of tools and equipment you can use to create a podcast. Here we discuss different kinds of microphones, audio editing software, audio libraries, and much more. Find out what tools you should be using. Audio Recording Equipment …
7 Benefits of Marketing Collaboration
Marketing can be done as an individual or as part of a wider team. Here are the benefits of marketing collaboration when you are in marketing. Marketing – solo or collaboration? Digital marketing doesn’t mean that you can’t work alone. Some of the marketing teams, however, do encourage the use …
6 Ways to Transform Your Digital Marketing
Digital marketing has become the key marketing style. Digital marketing includes PPC, websites, SEO, content, video, social media and much more. Some of these methods have become stale and could do with a transformation. Learn how to transform your digital marketing. 6 Ways to Transform Your Digital Marketing SEO and …
5 Expert Tips To Improve Your Website User Experience
Websites are an integral part of any business and the most important part of your digital marketing toolkit. There is always room for improvement in the website user experience for your target audience. User Experience Matters The next best step to making your website better for users is to listen …
11 Ways To Repurpose Content To Grow Your Audience
Content is king. Or so they say. When your pressed for time or have a bad case of writers’ block, you can turn to your old performing content and repurpose it for some great quick wins. This is a proven way to grow your audience from already successful content. Find …