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Digital marketing is constantly changing and evolving. If you’re a marketer, it can be hard to keep up with all the new trends, strategies, and technologies. But if you love what you do, staying on top of the latest digital marketing innovations shouldn’t feel like work. In this blog post, …
Do you know what an SSL certificate is? Or how does it improve your website security? What about the impact on SEO? What is an SSL certificate? Most websites these days use SSL certificates to secure their sites from attackers trying to steal your data. This is not to say …
Digital attribution is the process of determining the value your company’s marketing efforts are providing to your business. Digital marketing is all about paying attention to your customer’s digital behaviour and finding ways to personalize and refine your marketing strategies based on the action your customers take. Customer’s actions tracked …
Google releases thousands of updates each year. There are several major core algorithm updates among these. These can significantly change your websites search engine ranking. Core Web Vitals was a major core algorithm update this year. Find out more. Core Web Vitals (as stated by Google) is an update that …
What is the best website hosting for your small Australian business? This depends on various factors like budget, speed, customer service, the estimated website traffic and more. Find out how to pick the best web hosting for your website. What is website hosting? Website hosting is a service provided by …
There are several digital marketing metrics you should measure on your website. Google Analytics can provide this data. Find out how. What are the metrics to measure on Google Analytics? Think of these metrics as the real digital marketing ROI to your website. Query Optimization – What are you selling, …
SEO is a constantly evolving space in digital marketing. The algorithms for search engines have regular updates that impact your search engine results page ranking. Now is the perfect time to prepare your SEO for 2022. The SEO landscape in 2022 While Google has not released any date for the …
Digital marketing has become the key marketing style. Digital marketing includes PPC, websites, SEO, content, video, social media and much more. Some of these methods have become stale and could do with a transformation. Learn how to transform your digital marketing. 6 Ways to Transform Your Digital Marketing SEO and …
Content is king. Or so they say. When your pressed for time or have a bad case of writers’ block, you can turn to your old performing content and repurpose it for some great quick wins. This is a proven way to grow your audience from already successful content. Find …